You’ve done the work. You’ve written the draft, built the outline, or mapped the idea.But somewhere along the way, you got stuck. It’s not quite there yet — and you’ve done too much to start over.
That’s where the Velvet Hammer Power Hour comes in.
This 60-minute working session is designed to help you finish what you started. You bring the draft, the idea, or the thing that’s been holding you up. I’ll bring sharp strategic insight, clean copy instincts, and the kind of honest feedback that moves things forward—with equal parts grace and grit.
By the end of our hour, your piece will be ready to ship (or very close to it).
1. You send your draft.Before our session, you’ll share the piece you’re working on (up to ~2 pages or 500 words) and tell me where you feel stuck.
2. We hammer it out together.During our 60-minute Zoom session, we’ll roll up our sleeves and refine it—live. You’ll get my strategic guidance, edits, and clarity in real time.
3. You walk away with a deliverable you’re proud of.Whether it’s a web page, brand message, case study, or lead magnet, it’ll be in solid shape and ready to go.
The draft that just isn’t clicking
The proposal or about page you’ve rewritten ten times
The marketing piece that feels “fine” (truly one of my least favorite words) but not great
The idea you can’t seem to articulate clearly
Anything that’s 70–80% there but needs that final push
A former boss once told me I was like a velvet hammer — firm but kind, direct but thoughtful.
That balance is exactly what this session is about: honest feedback and sharp strategy, delivered with empathy and respect for what you’ve already built.
I’m offering a limited number of Velvet Hammer sessions through the end of 2025 while I test out this new format.
If you’ve done the groundwork but need an expert to help you finish strong — this is your moment.
Trial Rate: $350(Regular rate: $500)
60-minute private Zoom session
Pre-session review of your draft (up to 500 words / 2 pages)
Real-time edits, guidance, and messaging direction
Optional session recording for your reference
What kinds of projects are best for this session?Anything that’s partially drafted or in development—a web page, case study, client proposal, brand message, or something similar. The key is that you’ve already done some of the work, and you’re stuck somewhere in the process.
What if my piece isn’t finished enough?If it feels too early-stage, I’ll let you know before we schedule the session and provide alternative ways to work together. This session is designed for “almost there” work, not full-from-scratch writing.
Will you rewrite my copy afterward?No — this is a real-time collaboration. We’ll edit and refine together, so you leave with a nearly finished piece and clarity on how to polish it further.
Can I book more than one session?Yes, but each session covers one piece of work. If you’d like to do multiple, we can space them out as needed.
Book your Velvet Hammer Power Hour →Let’s take your nearly finished piece and make it something you’re excited to send out into the world.
As business owners we wear a lot of hats and — between clients, employees and our own loved ones — we take care of a lot of people. Finding the time to reflect on our work, celebrate our accomplishments, and recalibrate can be challenging.
During this 90-minute workshop, we’ll be connecting with our inner Nancy Meyers character — busy women who “do it all” in fabulous knitwear and could use a little time to themselves — to kick off the year. I’ll be leading the group through guided reflections and exercises designed to help you reconnect with your passion and unlock the messaging that will guide your marketing efforts throughout the year. Leave feeling grounded, reinvigorated and excited to share your message.
Who Should Join
This event is designed for service-led professionals whose message is essential to their success. Whether you’re an architect, interior designer, photographer, make-up artist, or event planner we would love for you to join us.
This Is For You If
You keep meaning to carve out time to work on your brand and grow your business, but it never happens
You get lost, discouraged or distracted when you try to do this kind of work on your own
You’re looking to connect with and feel supported by a community of people who get it
What You’ll Get
A safe container in which you can reflect on the work you’ve done this year
Clarity on what has and has not been working for you
Exercises that help you look at things from a different perspective
Insightful interactions with your peers
A forum to identify and discuss common challenges
Renewed connection with your passion and vision — start 2026 with confidence!
Our Time Together
As a child of the 80’s, I’m planning this workshop to play out like your favorite mixtape. We’ll start off calm, easing in and finding our groove, then build momentum through a mix of guided reflection, insightful exercises, and opportunities for connection. By the end of the session, we’ll be dancing in our seats and celebrating what the future holds for each of us.
What’s Included:
Welcome and vibe check
Prompts and exercises to help you recall important events from your year in business, evaluate what was successful, and time to sit with how you actually felt about those things
Breakfast pastries and fresh fruit accompanied by coffee and tea
Investment $75
Space is limited to ensure maximum support for each participant – please register early to ensure your spot!
Want even more support? Add on a post-retreat implementation session where we work through the specific steps to get your message out there in the most effective way possible..
Register by 1.7.26
Hosted by Kim Healy
As a brand voice strategist and copywriter, Kim Healy works with architects, interior designers, and Service-led brands to define their voice, distill their messaging, and streamline their marketing efforts so they can spend more time doing the work that they love.
Kim provides one-on-one services as well as interactive workshops and seminars designed to help attendees gain a deeper understanding of their own branding and marketing efforts.
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